Clay Shirky’s overall arguments in Here Comes Everybody is the change in group formation. The available technology, and the spread out of social network, gave society new ways of group’s formation, and group’s aggregation. Shirky begins the book with a stolen Sidekick story only to introduce readers how social media can be use to aggregate collective action.

Shirky gives example of the force of collective action in ordinary times. He mentions the protests in the East German city of Leipzig, which resulted in the dismantling of the Berlin Wall. According with Shirky, the desire to do something it is the same, however the social media allows society to be more organized, therefor more effective and coordinated.

Shirky also emphasizes the effects of Internet explosion. Since computer is in almost every house today, the result is the mass amateurization. Tasks the before were relying on professionals, are now in the hands of everyone who owns a computer. One good example is Freedom of press. Any news can quickly spread out the world due social network. Shirky gives an example of China’s Sichuan Earthquake, where people were publishing information in social media while the earthquake was happening.

According with Shirky the big change in society is that people are not longer disconnected from each other, consumers are now producers (Amateurization), and the future of network is to grow lager and lager, since the size of network is the square of the number of participants.


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